Ampere Launches Reo VYB E2W at ₹69,499 to Expand Entry-Level Portfolio
Ampere, Greaves Electric Mobility's E2W brand, launched the Reo VYB at ₹69,499. It offers an 80 km range, LFP battery, and features like keyless start and 24L storage. The launch aims to expand the entry-level electric two-wheeler portfolio for urban commuters.
The introduction of a new model in the entry-level electric two-wheeler segment can positively impact sales and market share, but its long-term success depends on market reception and competition.
The launch of a new product at an attractive price point, aimed at expanding market reach and catering to evolving customer needs, is a positive development for the company.
Greaves Electric Mobility, a subsidiary of Greaves Cotton Limited, has announced the launch of its new electric two-wheeler, the Reo VYB. This model is designed to meet everyday urban mobility needs, offering a safer, simpler, and more accessible option for young urban riders and first-time EV buyers.
The Reo VYB is priced at an introductory ₹69,499 and features a Lithium Ferro Phosphate (LFP) battery, known for its thermal stability and safety. It offers a true riding range of up to 80 km on a single charge and has a battery life of up to 1,00,000 kms. The scooter has a maximum speed of 25 kmph and is available in four color options: Warm White, Pastel Purple, Dark Grey, and Aqua Metallic.
Additional features include 24 liters of under-seat storage, a color LCD digital cluster, keyless start with a premium key fob, a front disc brake, and LED headlights and tail lamps. Ampere Care provides after-sales service through over 400 touchpoints across India, with 12x7 customer care support. The scooter comes with a 3 Years/30,000 Kms warranty.
Mr. Vikas Singh, Managing Director, Greaves Electric Mobility, commented on the launch, stating that the Reo VYB aims to address the growing demand for sustainable, durable, and reliable mobility solutions in India's evolving urban landscape, particularly in Tier II and III cities. The scooter is powered by a hub-mounted motor and features telescopic front suspension and a rear damper for ease of handling.
What to do with a filing like this
Greaves Cotton Limited filed this with the NSE as a statutory disclosure, categorised under product launches. It is a primary document, not a recommendation, and the desk marks it medium impact: worth reading, rarely worth acting on by itself.
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See the model portfoliosA plain-language summary of a public exchange filing by Greaves Cotton Limited. Read the original for the full detail.