ConfirmTkt Launches AI Seat Finder & New Campaign with RCB Players
ConfirmTkt launched AI Seat Finder, a conversational AI feature to help users find confirmed train tickets. The feature is available in Hindi and English. ConfirmTkt also launched a campaign with RCB players Virat Kohli, Rajat Patidar, and Venkatesh Iyer. This marks their third year as RCB's Official Train Ticketing Partner.
The introduction of a new AI feature and a marketing campaign can enhance user acquisition and retention, potentially impacting the company's market position and revenue, though the direct financial impact is not quantified.
The launch of a new AI-powered feature and a marketing campaign with prominent players is a positive development for the company, aimed at improving user experience and increasing engagement.
ConfirmTkt, a leading train-ticketing platform and the Official Train Ticketing Partner of Royal Challengers Bengaluru (RCB) for 2026, has launched its new AI Seat Finder feature. This conversational AI-powered tool, integrated into the ConfirmTkt app and powered by TARA (an AI agent developed by ixigo), assists users in finding confirmed train tickets even when their preferred trains are waitlisted.
The AI Seat Finder analyzes real-time availability, suggests alternative trains across different routes, boarding points, and departure times, and allows users to interact conversationally to find the best travel options. The feature is available in Hindi and English and aims to simplify the train ticket booking process.
To amplify the launch, ConfirmTkt has rolled out a new campaign titled ‘Talk Travel Repeat – AI Seat Finder Dilayega Seat’. This campaign features RCB players Virat Kohli, Rajat Patidar, and Venkatesh Iyer, highlighting the functionality of the AI Seat Finder. The campaign will be promoted across various media channels, including television, digital platforms, and social media, throughout the cricket season.
Dinesh Kumar Kotha, CEO of ConfirmTkt & ixigo Trains, stated that the AI Seat Finder reimagines the train ticket booking experience by making it conversational and outcome-driven, aligning with ixigo's vision of an AI-first travel experience. This initiative marks ConfirmTkt's third consecutive year as an official partner of RCB.
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