Insecticides India Launches GRANUVIATM, a New Insecticide for Paddy Crops
Insecticides (India) Limited launched GRANUVIATM, a new insecticide for paddy crops. It offers up to 60 days of control against brown plant hopper and two weeks against stem borer. Developed by Corteva Agriscience, it aims to improve crop health and productivity.
The launch of a new product can positively impact the company's market share and revenue, but its actual impact will depend on market adoption and sales performance.
The launch of a new product, especially one designed to address significant pest issues in a major crop like paddy, is a positive development for the company.
Insecticides (India) Limited (IIL) has announced the launch of GRANUVIATM, a new-generation insecticide for paddy crops in India. This product is designed to offer long-duration control of brown plant hopper (BPH) for up to 60 days and protection against stem borer for up to two weeks.
The launch addresses the significant impact of pest infestations on rice productivity. Brown plant hopper can cause yield losses of 20% to 60%, while stem borer typically causes 10% to 30% crop damage.
Mr. Rajesh Kumar Aggarwal, Managing Director of IIL, stated that GRANUVIATM is a future-ready solution providing consistent, long-term pest control. Mr. Dushyant Sood, Chief Marketing Officer, added that the product is developed by Corteva Agriscience and will be exclusively supplied to IIL under the GRANUVIATM brand.
GRANUVIATM is recommended for application 30-35 days after transplanting, with a simple broadcasting method. The company has conducted field trials to demonstrate its efficacy. GRANUVIATM is a registered Trade Mark of Corteva Agriscience India Pvt. Limited.
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Insecticides (India) Limited filed this with the NSE as a statutory disclosure, categorised under product launches. It is a primary document, not a recommendation, and the desk marks it medium impact: worth reading, rarely worth acting on by itself.
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See the model portfoliosA plain-language summary of a public exchange filing by Insecticides (India) Limited. Read the original for the full detail.